In 2009 Donatella reintroduced Versus, this time in stylistic cooperation with young Scottish designer Christopher Kane, whom she lauded for his talent and for being most “in tune” with the original spirit of Versus.
Donatella says of Kane: “Christopher reminds me of my brother Gianni when he was young. He has the same energy. That is why I asked him to work on Versus. It was the first collection that my brother Gianni let me work on, on my own, so it’s very precious to me.” – British Vogue
Like Versace, the mystique of Versus is centered upon the idea of a world of fashion, glamour and powerful femininity, building on the innovations of Gianni Versace who was a pivotal figure in establishing fashion as an irrevocable part of popular culture. Versus, however, is its own artistic force guided by a youthful and dynamic confidence. Innately creative, the Versus collection is marked by flair and a taste for the unconventional.
Versus Watch Collections
The distinctive Versus timepieces are infused with the same passion that defines everything about Versace. These watches celebrate individuality and self-expression, and radiate modern-chic sensibilities and feminine vigor.
The Versus archetype of personal expression is synonymous with qualities such as “fashionable” and “passionate,” in addition to femininity marked by dynamic self-assuredness and playfulness. This theme appears consistently within the current lineup of Versus watches, which consists of a diverse range that includes the following collections.
The Logo collection is akin to another Versace favorite – the Reve – but recast in a more youthful light, with an energetic dial design in either simple black, or white, or in bright colors.
The Hummingbird collection is ultra-fashionable and distinctly feminine, consisting of a small watch case linked to a charm bracelet that intertwines with a colorful beaded chain. In contrast, a short contrasting tassel streams from one end of the bracelet revealing a playful sense of self.
|Versus Sertie||Versus Prêt à Porter||Versus Logo|
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Get up and moving with the colorful City collection! Large cases displaying Arabic or Roman numerals and large indexes lend practical elements to these highly functional watches. Strap it on anywhere at any time.
The Tokyo collection highlights clean dials set in classic round cases. Some models have bezels set with crystals while others are smooth. Tokyo watches are available in bright colors or in contrasting black or white on steel. The sincere simplicity of the collection is versatile, imbuing confidence with its uncomplicated, complementary design.
The Soho collection splashes color into the world’s most popular watch complication — the chronograph. The unmistakable combination of a large case with brightly colored hands and pushers exudes confidence and urban savvy.
|Versus City||Versus Tokyo||Versus Soho|
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The Hollywood collection is certainly at home on Beverly Boulevard or Rodeo Drive, but is probably more attuned to the Sunset Strip and territory belonging to music idols. Versace style Greek maze are played up on the dial and on the Polyurethane strap, but the really distinct element is the large LED display lit up through crystals like a billboard high above the L.A. skyline.
The Optical collection is chic, with an elaborate chain-loop bracelet and kaleidoscope dial design that declares the notion of ceaseless transformation and metamorphosis that defines the modern woman.
V by V recasts the Versace Eon collection for an edgier audience. The round cases and celestial dials are modern and elegant, but unlike Eon watches, V by V straps are wrapped and stitched to the case like a belt buckle. The look is sophisticated, but quietly reveres the vivacious spirit that exists in every woman.
Paillettes are distinct jewelry pieces with wide bracelets made up of three circular links across the width. The links are echoed as visual elements of the dial making the watch appear cohesive and lively.
|Versus Simply||Versus Hollywood LED||Versus Optical|
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|Versus Tokyo Crystal||Versus V by V||Versus Paillettes|
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Every Versus watch features the brand’s signature aesthetic, and every watch is a realization of Italian style and design. Stay tuned for announcements about new and innovative collections from Versus. Experience the true rock ‘n’ roll soul of Versace!
Gevril Group US and Caribbean Agent for Versus Watches
Versus Watch Retailers
|Curacao||7815 W Thomas Rd, Phoenix, AZ 85011||623-848-0040|
|Curacao||3390 S 6th Ave, Tucson, AZ 85713||520-576-5565|
|Curacao||1605 W Olympic Blvd, Los Angeles, CA 90015||213-639-2100|
|Curacao||5980 Pacific Blvd, Huntington Park, CA 90255||323-826-3000|
|Curacao||8618 Garfield Ave, South Gate, CA 90280||562-927-3027|
|Curacao||8401 Van Nuys Blvd #63, Panarama City, CA 91402||818-830-6500|
|Curacao||16111 Harbor Blvd , Fountain Valley, CA 91708||714-775-9700|
|Curacao||5459 Philadelphia St, Chino, CA 91710||909-628-1919|
|Watch Boutique||48400 Seminole Dr, # B-2, Cabazon, CA 92230||951-922-9878|
|Curacao||885 E Harriman Pl, San Bernadino, CA 92408||909-383-5099|
|Curacao||1520 Lemon St, Anaheim, CA 92801||714-738-4900|
|San Fransisco Times||San Francisco Int’l Airport Terminal Boarding Area A, San Francisco , CA 94128||650-821-1024|
|Treasure Trove||16847 Kercheval St, Grosse Pointe, MI 48230||313-885-8768|
|La Scala||30 W Palisade Blvd, Englewood , NJ 07631||201-541-1119|
|Peppermill Resort Spa Casino Gabati Botega||2707 S Virgina St, Reno, NV 89502||866-744-8529|
|La Scala||254 West 125th St, New York, NY 10027||212-678-7889|
|Time & Steel||Carr #3 , Canovanas, PR 00729||787-981-0700|
Versus Watch Articles
Introducing Versus Osaka & Kyoto – St. Valentine Edition
New Versus Soho Chronograph Watches to Debut at Baselworld 2013
The Versus Cosmopolitan Collection
Versace Versus to Exhibit at WWD Magic Fashion Show August 21-23
Versus Ibiza Watch Collection Debuts at Baselworld 2013
Versus Rocks WWD Magic Show 2012 at Las Vegas
Versus Sertie Watch Collection
Versus Versace Launches 2013 Collection With a Bang
Versus Versace Watches Were All the Rage at Couture 2013 in Las Vegas
Versus Watches Invitation to Baselworld 2013