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Enthusiastic Buyers in Las Vegas Applaud Gevril Group’s New Luxury and Fashion Watch Marketing Concept


by John Sealander

For Immediate Release

Gevril GroupWhen watch buyers and enthusiasts gathered for this year’s premier watch and jewelry show early June in Las Vegas, they were greeted with an entirely new concept in marketing luxury and fashion watches. Gevril Group owner and President Samuel Friedmann had gathered 17 of the world’s most popular and respected brands under a common umbrella to provide buyers with an unprecedented variety of quality choices.

According to Mr. Friedmann, each of the many brands represented by Gevril Group in Las Vegas was selected for the outstanding value it offers customers. As a result, buyers were able to quickly review a wide variety of choices and find the collections they were looking for at the price points their customers were expecting.

Gevril Group’s marketing executives were extremely pleased with the new selling opportunities their company now provides. “With the several-fold increase in attendance this year, optimism pervaded our show,” said organizer Michela Bonincontri.

Paul Ziff, US and Caribbean President of Ferragamo Timepieces Paul Ziff, Ferragamo Timepieces President for the US and the Caribbean said, “I think we’re entering an age of self- expression and individualism for the watch and jewelry industry. Purchasing only to impress others has gone out of style. Purchasing to express one’s sense of style, aesthetics and for one’s own joy is the trend.”

Lisa DeLorenzo said, “My customers loved the new Versace line. We wrote many orders in Vegas and have commitments for future orders as well.”

Miri Tress reported lots of excitement for the new models introduced by Fortis to honor their 100th anniversary.

Ruth Dombroff was equally excited about the new all aluminum Haurex INK Collection. “People just went crazy for it,” she said.

With each brand representing a different price point and area of interest, there was something for everybody. The Gevril Group reported outstanding attendance and sales throughout the event, breaking all previous records.

Samuel Friedmann, Owner and President of Gevril GroupAccording to Samuel Friedmann, putting outstanding luxury and fashion brands, such as 3H Italia, Edox, Eterna, Fortis, Gevril, Haurex, Jean d’Eve, Laurens, Lorenz, Louis Erard, Meccaniche Veloci, Montres De Luxe, Paris Hilton, and POLICE, as well as many others, under a common umbrella that’s instantly accessible from a single website or through a single phone call is revolutionary.

“We’re making the very best watch brands more accessible than ever,” says Friedmann. “True luxury watches used to be out of reach for most people,” he said. “Now, by searching the world for exceptional value, we can bring luxury and fashion watches to people at affordable prices.”

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About Gevril Group

Gevril GroupGevril Group, watchmaker and wholesale watch distributor, is the exclusive U.S. agent for exquisitely designed and crafted European luxury and fashion watch brands, distributing and servicing some of the best affordable luxury and Swiss watches and trendy fashion watches. Gevril Group also operates a full-service watch repair, staffed by master Swiss watchmakers. Contact Gevril Group by email or by calling 845-425-9882.

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