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Baselworld 2014

Baselworld 2013 Main Hall

by Adrian Herscovici  

Baselworld 2014 Watch and Jewelry Show March 27 – April 3

Baselworld 2014 International Watch and Jewelry ShowThe 42nd annual Baselworld Watch and Jewelry Show is just around the corner and exhibitors, journalists and visitors from around the world are preparing. Once again, the fair will unite key industry figures, buyers and the media in this exclusive global networking event.

Baselworld is indeed a business-centric environment. It provides an opportunity for brands to connect with their dealers, to initiate and deepen relationships, and to stay in touch with the viewpoints of those who help shape their product lines from a global perspective. Last year the Baselworld 2013 fair played host to 122,000 visitors, 1,460 exhibitors and 3,610 journalists from around the world.

The influence of Baselworld on trends and innovations in the watch and jewelry sector cannot be overstated, nor can the fair’s overall impact on global sales. According to statistics released by MCH Basel Exhibition, it is estimated that approximately 80 percent of global sales of watches and jewelry are generated at Baselworld.

In addition to these prolific business-to-business activities, Baselworld is a focal point for the media. A single exhibitor might welcome up to 1,200 or more journalists over the course of the eight days. The thousands of journalists stay busy around the clock, moving from meeting to meeting, blogging, recording and snapping photos of everything new while building a stockpile of stories to develop over the weeks and months ahead.

Last year represented a huge milestone in the show’s history: millions of dollars were spent on expanding and revamping the exhibition area. The results were extraordinary. The setup alone now requires a workforce of approximately 20,000 people according to MCH. Baselworld is like a small city – an astonishing space composed of multi-story pavilions and 18 miles of walkways.

The medieval city of Basel is located in the north where the Swiss, French and German borders meet. It is one Switzerland’s most important cultural and industrial centers and a gateway to many of Switzerland’s famous watchmaking regions.

Baselworld 2014 takes place from March 27 to April 3. Information, invitations and announcements related to participating watch brands will be posted below, as they become available.

Baselworld 2014 Directory*

Ferragamo 1.1 E-67
Louis Erard 1.1 C-91
Jowissa 1.2 E-11
RSW 1.1 A-75
Versace 1.0 E-67
Versus 1.0 E-67
Viceroy 1.1 D-71

Basel 2014 Offsite Directory

Catorex Hotel du Commerce
Fortis Hotel Dorint Basel

*Gevril Group is not responsible for the accuracy of the information in our Baselworld 2014 Directory. Please contact us to add your company to the directory or to report any errors you might find.

About Gevril Group

Gevril GroupGevril Group is a watchmaker and a representative for select watch brands, distributing and servicing timepieces at a wide range of price points. Additionally, Gevril maintains a full-service watch repair department staffed by master Swiss watchmakers.

Gevril Group is a regular participant at Baselworld and will be available at Baselworld 2014 to familiarize you with our many watch brands that will exhibit at the show. Contact us by email or call 845-425-9882.

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