When Harry Grosberg founded Belstaff in 1924, he chose a portrait of a Phoenix rising as the company’s logo to symbolize the importance of continuity through good times and bad.
Belstaff, located at Stoke-on-Trent in Staffordshire, England, initially produced waterproof garments for men and women. Grosberg was the first in the world to create garments from a fabric that was completely waterproof, yet breathable. His, now famous, “Wax Cotton” fabric was perfect for the specialized garments needed to protect motorcyclists from the elements and Belstaff jackets became legendary with cyclists worldwide for quality and durability.
As the company grew, so did its reputation. Their original leather biking jacket was worn by stars like James Dean, Marlon Brando and Steve McQueen in the 1950’s and quickly became the style symbol of an entire generation.
Over the years, Belstaff clothing has appeared in over 50 movies and has become a favorite of stars like Tom Cruise, Angeline Jolie, Leonardo DiCaprio and George Clooney. Clooney is said to own more than one hundred Belstaff garments.
When Belstaff announced it would offer a line of wristwatches, the company knew that there could be no compromises on quality. After spending over 80 years earning a reputation for uncompromising quality, a timepiece bearing the Belstaff name simply had to be the best.
Attention to detail is a hallmark of every Belstaff watch. Cases are constructed in seven parts using special anti-allergenic stainless steel that has been molded with a “Double Frappe” system. The stainless steel lugs are screwed to the case and the screw down crown is specially threaded to ensure correct placement of the Phoenix logo when the watch is worn. Inside this case is a 25 jewel Swiss mechanical movement with a 44-hour power reserve, a fine adjustment regulator, and a personalized Belstaff oscillating weight. Sapphire crystals on both the front and back of the watch allow you to appreciate the complexity of this quality movement.
Belstaff Mens BLF1001BB Vintage Collection Black Dial Watch |
Belstaff Mens BLF1004AA Vintage Collection White DIal Chronograph |
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Belstaff Mens BLF2001AA Adventure Collection White Dial Watch |
Belstaff Mens BLF2007AA Adventure Collection Black Dial Chronograph |
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There are two collections, designed to appeal to anyone who appreciates Belstaff clothing. The sporty Adventure Collection will be appreciated by anyone who leads an active life. Motorcycle pedals inspired the chronograph pushers on these sporty watches and some models feature an exclusive rubber bezel. The Belstaff Vintage Collection is for purists. The classic styling of these beautiful timepieces feels right at home with the iconic styling of famous Belstaff garments like the legendary Trailmaster and XL500 jackets.
If authenticity appeals to you, you’re going to want to wear a Belstaff timepiece. To acquire one of these legendary timepieces for yourself, contact your authorized Belstaff dealer today and start wearing a piece of history on your wrist.
If you like Belstaff timepieces, you might like Meccaniche Veloci and Salvatore Ferragamo watches, as well.
About Gevril Group
Gevril Group, directed by the company founder and long-time creative force in the watch business, is the exclusive US representative for select European watch brands, distributing and servicing luxury, fashion and sporty timepieces at a wide range of price points. Additionally, Group Gevril operates a full-service watch repair department staffed by master Swiss watchmakers. Contact Gevril Group by email or call 845-425-9882.
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Belstaff Mens BLF1001BB Vintage Collection Black Dial Watch
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