Louis Erard Excellence Small Seconds Power Reserve

by Boris Pjanic  

Louis Erard WatchesOne of the new introductions of Louis Erard as Baselworld 2012 was the latest timepiece of the Excellence Collection with small seconds and power reserve, a module developed by Louis Erard that works in conjunction with the hand-wound ETA 7001 RM 10 movement.

Buy Louis Erard Excellence Small Seconds Power Reserve WatchThe Small Seconds Power Reserve comes either in a limited edition of 80 pieces in 18k rose gold, or unlimited in steel. I had the pleasure of seeing both models at Baselworld, and the rose gold really gives a very warm yet elegant impression. It’s possibly the perfect watch to wear dressed in a suit, while the steel version has a bit of a classic appearance combined with a sporty more youthful feeling.

The clean dial layout increases legibility and ease on the eyes; the classic black roman numerals on the white dial reminds me of the elegance of an old Patek Philippe timepieces.

The 40 mm case is more than adequate in size, even today when many people like to wear large watches. The watch is water-resistant to 165 feet, enough to shower or swim while wearing it. Although, I personally wouldn’t submerge a watch that has a leather strap.

Buy Louis Erard Excellence Small Seconds Power Reserve WatchLouis Erard is expressing its vocations as a traditional watch “manufacture” developing modules such as the power reserve with exclusive in-house complications. Last but not least, the blued hands on the Small Seconds Power Reserve are to me a very special touch.

Louis Erard Watches Distributed Exclusively by Gevril Group in the US

Gevril GroupGevril Group is the sole US agent for Louis Erard Watches. Contact Gevril Group by email or call 845-425-9882.

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New Edox Grand Ocean Chronodiver Surfaces at Baselworld 2012


by Adrian Herscovici  

Reaching New Depths with the Edox Grand Ocean Chronodiver

Edox Swiss WatchesThe Grand Ocean Collection by Edox is geared toward oceangoing sports such as yacht racing and features watches imbued with maritime sensibilities. It is fitting, then, that Edox announced the addition of a diver’s watch to the Grand Ocean Collection at Baselworld 2012. The men’s Grand Ocean Chronodiver is a sport chronograph built for aquatics with a 42 mm case construction that provides water resistance to a depth of 820 feet, and a precise Ronda 5040.B analog quartz chronograph movement that provides power.

Edox Grand Ocean Chronodiver
Edox Grand Ocean Chronodiver Introduced at Baselworld 2012
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The Chronodiver retains those classic details that have come to characterize Grand Ocean watches including the triple lug, fluted chrono pushers and crown, as well as the embossed wind rose centered on the dial. Several new design elements, however, set the Chronodiver apart from its predecessors.

Most notable of these elements is the unidirectional diving bezel made from stainless steel and smooth rubber. The bezel is easy to grasp and has a contemporary appearance, with customary indices and numerals appearing at five-minute intervals to allow a diver to track elapsed time. Stylish and practical, the combination of materials balances the overall design by uniting the black PVD-coated steel case, black rubber strap, ebony-black dial and luminescent silvered indices and hands. The dial also features raised rings encircling the counters and a large-date function at 12 o’clock that offers exceptional functionality for day-to-day wear. An anti-reflective, scratch-resistant sapphire crystal ensures these attributes always appear sharp.

Exclusive to the Chronodiver is an updated planisphere engraved on the back of the case. While planispheres are common to all Grand Ocean watches, the one on the Chronodiver is different in that it provides a view from the North Pole, which is like looking at the world from the top of a globe. The areas of land have a slightly different engraving surface than the areas of water for additional texture.

To complement Edox’s exceptional rubber strap, the Grand Ocean Chronodiver features a double-folding clasp, the outside of which is in the shape of a ship’s porthole with the Edox hourglass logo centered in the middle.

The Grand Ocean Chronodiver represents the best in Edox design, maintaining the collection’s renowned DNA but extending its reach well below the earth’s surface.

Edox is the official timekeeper of the FIA World Rally Championship, the Class 1 World Powerboat Championship and the Dakar Rally.

About Gevril Group

Gevril GroupGevril Group, watchmaker and wholesale watch distributor, is the exclusive U.S. agent for exquisitely designed and crafted European luxury and fashion watch brands, distributing and servicing some of the best affordable luxury and Swiss watches and trendy fashion watches. Gevril Group also operates a full-service watch repair, staffed by master Swiss watchmakers. Contact Gevril Group by email or by calling 845-425-9882.

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New Edox Grand Ocean Chronolady Debuts at Baselworld 2012


by Adrian Herscovici  

From the Category of “Modern Essentials” Comes
the Edox Chronolady

Edox Swiss WatchesAn Edox Grand Ocean chronograph is instantly recognizable with its triple-lug design and rubber strap, bezel flutings and embossed wind rose on the dial. In March, Edox introduced a new Grand Ocean chronograph at Baselworld 2012 designed specifically for women: the Grand Ocean Chronolady.

Like other Grand Ocean chronographs, the feminine silhouette of the Chronolady is equally unmistakable. The color of the dial is a soft snow-white accentuated by silvered hands and indices, and the ultra-feminine white rubber strap mounts smartly to the case composed of both brushed and polished stainless steel. The result is pure sport elegance.

Edox Grand Ocean Chronolady – Dial View
Edox Grand Ocean Chronolady Introduced at Baselworld 2012 - 10410 3 AIN Front View
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Even with the chronograph counters, the dial is well-ordered. Other than white and black, the only hint of color is a spot of red on the tip of the perpetual seconds hand. The silvered hands are coated with luminous paint and small luminous dots appear on the hours. Fine touches include small fillets that accent the hands of the chronograph counters and the silvered frame that outlines the date.

Comfort is essential to the Chronolady’s allure. The white rubber strap is soft and pliable, the stainless steel double-folding clasp allows for quick sizing adjustments, and two keepers ensure the tail of the strap remains snug and secure for a seamless fit.

The caseback of the Chronolady reveals another detail – an engraved planisphere – that is shared by all Grand Ocean watches. The planisphere is Edox’s traditional way of connecting its Grand Ocean watches to water sports such as yacht racing by alluding to the world’s navigable oceans and waterways on a map. The planisphere depicts the primary continents (excluding the Poles) with the land areas engraved with a grid pattern and the water areas represented by smooth, polished steel.

Edox Grand Ocean Chronolady – Planisphere Caseback View
Edox Grand Ocean Chronolady Introduced at Baselworld 2012 - 10410 3 AIN Back View
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The Grand Ocean Chronolady contains a Ronda 5040.B movement for the best in Swiss accuracy, and six screws keep the caseback fastened and help ensure the watch’s water resistance to 330 feet.

The Edox Chronolady is an essential addition to a modern woman’s watch collection with its stylish and versatile design, founded on traditional notes and refreshed with contemporary flair. Wear it for any leisurely pursuit or dress it up for more elegant affairs, the sporting spirit and élan of the Chronolady always shine through.

The new Edox Grand Ocean Chronolady will soon be made available through your authorized Edox dealer.

About Gevril Group

Gevril GroupGevril Group, watchmaker and wholesale watch distributor, is the exclusive U.S. agent for exquisitely designed and crafted European luxury and fashion watch brands, distributing and servicing some of the best affordable luxury and Swiss watches and trendy fashion watches. Gevril Group also operates a full-service watch repair, staffed by master Swiss watchmakers. Contact Gevril Group by email or by calling 845-425-9882.

Join the conversation! Follow Gevril Group on Facebook, Twitter and LinkedIn. Please subscribe to the Gevril Group newsletter and blog.

Introducing The New Edox Mens Chronorally Automatic Chronograph


by Adrian Herscovici  

Defining the Modern Racing Watch

Edox Swiss WatchesEdox is the official timekeeper of the FIA World Rally Championship (WRC), a series of multi-day motor-sport races that take place across 13 countries, in climates ranging from extreme cold to extreme heat, on surfaces both smooth and grueling. The men’s Chronorally Automatic Chronograph is the latest offering from Edox in this driving-inspired collection.

The Chronorally Automatic Chronograph is an official WRC timepiece that emphasizes Edox’s commitment to linking its designs to the events and activities it sponsors. The watch has all of the features generally associated with the collection such as the profiled rubber strap, the carbon fiber dial and signature oversized aluminum pusher, which is perfect for starting and stopping the chronograph function even in the roughest conditions.

Edox Chronorally Automatic Chronograph – Front View Edox Chronorally Automatic Chronograph – Back View
Edox Chronorally Automatic Chronograph Introduced at Baselworld 2012 - 01116 357N NIN Front View
Edox Chronorally Automatic Chronograph Introduced at Baselworld 2012 - 01116 357N NIN Back View
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One significant difference between this Edox Chronorally, introduced earlier this month at Baselworld 2012, and previous iterations is that this is the first in the collection to feature a PVD coated case and buckle. The combination of PVD, carbon fiber and rubber typifies the modern paradigm of a racing watch. When fused with the famous Valjoux 7750 automatic chronograph movement, the result is a motor-sports watch worthy of the WRC.

But it wasn’t enough for the designers at Edox simply to fit the new Chronorally with an outstanding automatic engine – they wanted to show it off. The watch therefore boasts an unusually large caseback window, nearly 36 mm in diameter, perfect for admiring what’s under the hood. From the rear view, a matching movement ring is visible; on the black model, the dial, start-stop pusher and movement ring are all black. The watch comes in two other variations: a blue dial with matching blue start-stop pusher and blue movement ring, and a red dial with matching red start-stop pusher and red movement ring. The cases of the blue and red models are constructed of polished and brushed stainless steel without a PVD coating.

The case of the new Chronorally Automatic Chronograph is 42 mm in diameter and water resistant to 330 feet ensuring versatility in both comfort and durability – a true partner for any activity.

The new Edox Chronorally Automatic Chronograph will soon be made available through your authorized Edox dealer.

About Gevril Group

Gevril GroupGevril Group, watchmaker and wholesale watch distributor, is the exclusive U.S. agent for exquisitely designed and crafted European luxury and fashion watch brands, distributing and servicing some of the best affordable luxury and Swiss watches and trendy fashion watches. Gevril Group also operates a full-service watch repair, staffed by master Swiss watchmakers. Contact Gevril Group by email or by calling 845-425-9882.

Join the conversation! Follow Gevril Group on Facebook, Twitter and LinkedIn. Please subscribe to the Gevril Group newsletter and blog.