Going Green. (on your wrist)

by Keverne Denahan

Going green has a whole new meaning in the watch industry. When we think of a trend color on watches, what do we think of? What’s behind this movement? From green watch dials, to green bezels and green watchbands, the proof is in the shade of green. 

With Rolex as the pack leader by introducing a green watch face in 2016, it didn’t take long for the rest of the industry to catch up with both fashion and heritage brand watch companies lining up to release their green collections. 

Going green is around us every day, but we’re not talking about eco-guilt here. Watch dials have been blue for a long time, so it was only a matter of time before someone in the industry ventured out into greener pastures.

One might consider British racing green and how that color evokes heritage. Many Swiss luxury watches are passed down from generation to generation, so it comes as no surprise that green became the color of choice for luxe brands. 

https://www.gevril.com/collections/new-york-avenue-of-americas-mini/products/7246nl

https://www.gevril.com/collections/new-york-avenue-of-americas-mini/products/7246nl

Combine everything and anything that is eco-friendly, i.e. “green”, with the actual meaning of the color green and you are likely to have an on-trend item that the public loves. Color Expert Kate Smith describes green as “balance, nature, spring, and rebirth” and “the symbol of prosperity, freshness, and progress.” 

This year, it makes sense that a green watch dial is trending as we seek symbols of rebirth and balance. Green is also a calming color which invokes a more relaxed state of mind. It’s no wonder that so many horological brands have added green watch faces, bezels and bands to their repertoire. 

https://www.gevril.com/collections/gv2-mens-watches/products/4533

https://www.gevril.com/collections/gv2-mens-watches/products/4533

Brands have gone out on a limb and are using many shades of green such as mint, olive, and grass green to name a few.

Asher Rapkin, co-founder of Collective Horology, mentions this green dial watch trend on The Robb Report , “the use of more vibrant colors signifies that both the old guard and the indies are leaning in and being more adventurous and creative with their designs”. 

https://www.gevril.com/products/12408

https://www.gevril.com/products/12408

With everyone on the horological playing field jumping in with fashion and style gusto, there is a wristwatch available at every price point. Take a deep breath and relax, because as the sands of time march on, going green is the right thing to do. 

One would have to ask themselves, who wouldn’t be green with envy? 

 

Introducing the Gevril Wall Street Collection

by Vanessa Groce

The dynamic energy and pure glamour of New York galvanizes Gevril’s watch collections. Each is named for renowned Manhattan neighborhoods and landmarks, along with its glittering skyline. The latest in the series is the Wall Street Collection—a discerning acquisition that signifies the ultimate standard of prosperity.

Gevril Wall Street - Stainless Steel Features

Comprised of 16 different Swiss-made styles, the Gevril Wall Street Collection conveys a distinguished architectural aesthetic. Ranging from $3295 to $5495,  the watches feature either oyster or jubilee bracelets; both are crafted in stainless steel and equipped with folding deployment closures.  

With a diameter of 43mm, all variations incorporate unidirectional rotating ceramic bezel framing the sapphire-doomed, anti-glare crystal and magnified dates. A magnified lens spotlights the hands on a contrasting dial; both luminous, the hands and indices glow in the dark. Water resistant to 200 meters, each style stands out with vibrant, eye-catching dial colorways—including combined colors for the bezel itself.

Gevril Wall Street - Ceramic Bezel Features

To adjust the date and time, each model features a screw down crown with an engraved Gevril logo. And while each style offers different specialized movements, such as ETA or Sellita, select editions impart chronograph movement to function beyond merely keeping time. GMT movement allows for viewing multiple time zones simultaneously.

Introducing the Gevril Five Points Skeleton. Classic, Modern, and Mechanical.


by Caroline Sweet

Inspired by the infamous and historic Five Points neighborhood in New York City, Gevril introduces two new must-have timepieces to the Five Points Collection. Seamlessly melding heritage and new, classic and modern, each watch is a mechanical, manual winding work of art.

The Five Point’s striking skeleton dial is outfitted with super LumiNova hands and a skeletal case-back that highlights Swiss FABIOR 98SQ movement. Swiss movement is protected by a sapphire domed, anti-glare crystal and held in place by a distinct handmade Italian leather strap. 


Gevril Five Points Mechanical Manual Winding - Brown - 46120 - Side View

Take a more classic approach with a bespoke, brown leather strap offset by cream hand-stitched accents and a rose gold case – classic with a twist. The refined, sophisticated appeal speaks to the renewal of the Five Points.

 

 

Gevril Five Points Mechanical Manual Winding - Brown - 43120

Gevril Five Points Mechanical Manual Winding – 46120
MSRP: $5,995.00

Alternatively, go for a spin in all black. Sleek, black leather strap with grey hand stitching highlights a black steel case with devious, subtle purple accents on the skeleton face. This sportsman’s watch is pure grit and magnetism.

 

 

Gevril Five Points Mechanical Manual Winding - Brown - 46121

Gevril Five Points Mechanical Manual Winding – Brown – 46121
MSRP: $5,995.00

Two very different stylistic approaches, one very consistent iconic collection: meet us at the Five Points.

A Journey Through Time

Gevril – A Swiss Luxury Watch Company Creating Exquisite Timepieces since 1758


by Keverne Denahan

Watchmaking for over 260 years brings with it a certain obligation to those that appreciate and understand Master Craftsmanship.  Gevril is one of the Top Swiss Watchmakers in the world with the panache of tradition and honor.

At its core is the established history of a young watchmaker, Jacques Gevril, who presented his watches and clocks to King Ferdinand VI of Spain in the 1700’s.  He was later appointed as Royal Watchmaker to the King.  That set the tone for the intricate workmanship defined by Swiss movement in every Gevril watch.  The endurance of such a long-lasting brand comes from just one thing:  deep-rooted quality.

The exquisite quality of a Gevril watch is of the utmost importance to the company.  After all, Gevril has hundreds of years of artisanal watchmaking under their proverbial watchband.  Many generations later, Gevril watches are still Swiss made at their workshop, Gevril Horlogerie, in Switzerland, at its founding roots.

Gevril Swiss Watches come in a variety of styles catering to the luxury client, while the level of quality has not changed since the inception.  Gevril is now reckoning with the renaissance of this historic brand while instilling glamour and modernity with new collections that appeal to more contemporary tastemakers.

Features such as the dual-time zone are perfect for travelers.  The newest collection is based on the longstanding history of architecture in New York City.  The influence of the Art Deco buildings led to the contemporary Avenue of the Americas Gervil Watch Collection.  They are in keeping with the time-honored tradition of limited editions for every collection by Gevril.

When choosing a Gevril watch over another Swiss watch company, what would be your motivation?  Wearing a bespoke timepiece that holds value is one reason that Gevril is consistently unique from other luxury Swiss watch brands.

Because of its enduring quest for quality, Gevril watches and timepieces review at five-stars consistently.  It is this adherence to the highest of standards and founders’ aesthetic using traditional Swiss watchmaking techniques that has created a valuable market for pre-owned Gevril watches.

Adding to their iconic branding and rich historical heritage, is their use of creating limited edition watch collections.  With only five hundred to a maximum of one thousand pieces per collection worldwide, exclusivity reigns supreme in limited numbers.

This scarcity is one element that has led to the highly collectible value of a Gevril watch. What one may consider an indulgence into the depths of luxury, another would consider a sound investment.

The most sought-after Gevril watches are those with gold cases thereby retaining or increasing their value for after-market and collectors.

An example of the value of a pre-owned vintage stainless steel watch, is the sale of the Gevril Tribeca “Paul Newman Daytona Tribute” watch, limited edition 247/500, which was sold at Christie’s Auction House in October, 2019 for $9,375.00.

Additionally, Gevril watches are sophisticated, serious and playful yet still considered to be one of the most sought-after Swiss watch brands.  Their legendary watchmaking history has combined ingenuity with technology which is reflected in their watches with ever-changing styles and collections.

This is why it comes as no surprise that Gevril was discovered by Hollywood.

With international notoriety and heritage brand recognition, Gevril watches suddenly became the go-to accessory for notable celebrities worldwide such as Denzel Washington, Mario Andretti, Anne Hathaway and Heidi Klum, to name a few.

Gevril Swiss Timepieces are rooted firmly in the present with deep ties to the past.  The quality is unshakeable with a profound sense of style.

It is with this keeping of honoring the traditions of the past while creating heirloom quality that can be passed down from generation to generation, that the Gevril watch ticks on.