Eterna Introduces New Adventic Automatic at Baselworld 2012


by John Sealander  

Inspired by a Classic 1960’s Design and Powered by
an Innovative New Eterna Spherodrive Movement

Eterna WatchesEterna has been making superlative timepieces for over 150 years from their home at the base of the Swiss Jura Alps. When other manufacturers abandoned the mechanical watch in favor of less expensive quartz designs, Eterna continued to produce its own movements in-house, introducing a waiting world to some of the most innovative advancements in watchmaking.

Now, Eterna has done it again, with the introduction of the spectacular new Eterna Adventic at Baselworld 2012. This groundbreaking timepiece is the first to incorporate an all-new, proprietary 26-jewel Eterna Calibre 3843 movement. Built around the revolutionary Eterna Spherodrive mechanism, the Calibre 3843 is the first automatic mechanical movement in the world to take advantage of the Spherodrive’s almost frictionless zirconium oxide ball bearing technology. The successful marriage of the Spherodrive mainspring barrel with an automatic winding mechanism has allowed Eterna to create one of the most accurate and reliable automatic timepieces ever produced.

The Eterna Adventic is not only one of the world’s most technologically advanced timepieces, it’s also one of the most beautiful. Eterna craftsmen took their inspiration from the classic Eterna Centenaire watches from the 1960’s and refined the design to suit contemporary tastes. The result is a quiet elegance that showcases Eterna’s ongoing mastery of the watchmaker’s art.

This spectacular 44mm timepiece is available in three models: stainless steel with a black dial, stainless steel with a white dial, or a special 4N rose gold edition limited to just 50 pieces. An inspired dial features a small running-seconds subdial between 9 and 10 o’clock, along with a date window and 24-hour GMT display at 6 o’clock. The watch is equipped with an anti-reflective sapphire crystal and fitted with your choice of a black or brown alligator strap and a practical deployment clasp.

Eterna Mens 7660.69.67.1274 Adventic Spherodrive
Automatic Limited Edition Rose Gold White Dial Watch
Eterna Mens 7660.69.67.1274 Adventic Spherodrive Automatic Limited Edition Rose Gold White Dial Watch
Click to Enlarge Image

Eterna is one of a small handful of manufacturers who still take pride in advancing the traditional craft of watchmaking. Now part of the China Haidian Group, Eterna continues to craft exceptional watches of lasting value and mechanical perfection. If you are interested in acquiring something that is as innovative as it is beautiful, contact your authorized Eterna dealer immediately and reserve the spectacular new Eterna Adventic today.

Eterna Mens 7660.41.46.1273 Adventic Spherodrive Automatic Black Dial Watch Eterna Mens 7660.41.66.1273 Adventic Spherodrive Automatic White Dial Watch
Eterna Mens 7660.41.46.1273 Adventic Spherodrive Automatic Black Dial Watch
Eterna Mens 7660.41.66.1273 Adventic Spherodrive Automatic White Dial Watch
Click to Enlarge Image Click to Enlarge Image

About Gevril Group

Gevril GroupGevril Group, watchmaker and wholesale watch distributor, is the exclusive U.S. agent for exquisitely designed and crafted European luxury and fashion watch brands, distributing and servicing some of the best affordable luxury and Swiss watches and trendy fashion watches. Gevril Group also operates a full-service watch repair, staffed by master Swiss watchmakers. Contact Gevril Group by email or by calling 845-425-9882.

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Who But Eterna Could Make Time Stand Still at Baselworld 2012?

by John Sealander  

Eterna Heritage Chronograph Limited Edition 1938

Eterna Watches. Nothing by Watchmaking. Since 1856.When one of the finest watches of the late Art Deco period suddenly reappears at Baselworld 2012, you’ll think somebody has made time stand still. In a way, that’s exactly what Eterna has done by reintroducing one of the most iconic watches of the late art deco period: the spectacular 1938 Eterna Chronograph.

For over 150 years, Eterna has surprised the world with unexpected solutions to age old watchmaking challenges. The Eterna Heritage Collection pays tribute to these achievements by reintroducing some of the brand’s most significant milestones. The Eterna Heritage Chronograph Limited Edition 1938 is the latest addition to this prestigious collection. This magnificent timepiece certainly deserves its place in history, along with previous Heritage Collection luminaries like the 1973 Super KonTiki and the 1942 Pulsometer.

Eterna Mens 1938.41.45.1250 Heritage Chronograph Limited Edition 1938


This complex and perfectly balanced design represents the pinnacle of the art deco movement’s influence on watchmaking. The boldly masculine right angles of the Heritage Chronograph’s rectangular brushed stainless steel case provides the perfect contrast for the delicate, finely detailed geometry and skillful use of color in the art deco influenced dial. The classic “two eye” configuration of the running second hand and 30 minute totalizer is in perfect harmony with the nine Roman numeral hour markers, and the easily readable date window at 6 o’clock.

This watch is a faithful reproduction of the original Eterna 1938 chronograph. The only concessions to modernity are a slightly larger case size to reflect current tastes and the reliable 37-jewel ETA 2894-2 self-winding movement. The watch has an impressive 42-hour power reserve and the traditional pressed in steel case back is water resistant to 165 feet. With its raised, scratch resistant sapphire crystal and elegant stainless steel deployment clasp, this exceptional timepiece is an affirmation of Eterna’s unique ability to marry modern technology with a timeless concept.

Production of the Eterna Heritage Chronograph Limited Edition 1938 has been strictly limited to 1,938 pieces, in honor of the original design. If you would like one of these exceptional timepieces for your own collection, you will have to act fast. The exceptional beauty of this watch, combined with its limited production will ensure that it becomes an instant classic. To put one of these art deco beauties on your wrist, contact your authorized Eterna dealer today and reserve your Heritage Chronograph Limited Edition 1938 immediately.

Gevril Group US Agent for Eterna Watches

Gevril GroupGevril Group is the sole US agent for Eterna Watches. Meet us March 8-15, 2012 to view the Eterna exhibit at Baselworld 2012, Hall 1.0, Booth B-21. Contact Michela Bonincontri by email or at 845-425-9882.

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