Paris Hilton at Baselworld 2011


Paris Hilton WatchesThe opulence of the Paris Hilton Watches booth at Baselworld 2011 transcended us beyond the scope of femininity and luxury. Young women across the country will surely appreciate her style — from soft and elegant.. to fun and fabulous!

Your Paris Hilton watch — wear it and be wonderful!

Paris Hilton at Baselworld 2011

Paris Hilton at Baselworld 2011 Video


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Edox Swiss Watches Displays 2011 Novelties at Baselworld


Edox Swiss Watches at Baselworld 2011The Baselworld display of Edox Swiss Watches was ideally situated on the principal floor of Hall of Dreams.

The Edox booth featured plenty of spacious meeting rooms and a chic retro café boasting great views of the hall situated on the booth’s top floor.

New Edox Timepieces for 2011

Edox introduced at Baselworld 2011 several exciting new chronographs that further extend its already impressive array of luxury timepieces, which are loved by watch collectors and watch enthusiasts world over.


About Gevril Group

Gevril GroupGevril Group, watchmaker and wholesale watch distributor, is the exclusive U.S. agent for exquisitely designed and crafted European luxury and fashion watch brands, distributing and servicing some of the best affordable luxury and Swiss watches and trendy fashion watches. Gevril Group also operates a full-service watch repair, staffed by master Swiss watchmakers. Contact Gevril Group by email or by calling 845-425-9882.

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The Beauty and Glamor of Baselworld


BaselworldThe Luxury and Grandeur of Baselworld — with its more than 1,000 watch and jewelry brands elegantly arrayed in six magnificent halls — is fully complemented by the beauty and glamor of the Baselworld edifices and trade show displays.

The beauty and glamor of Baselworld are exemplified by the booths of luxury watch brands, such as Gevril, and high-end fashion watch brands, such as Salvatore Ferragamo, Valentino and Versace, all pictured below.

Gevril Watches at Baselworld 2011 Hall of Dreams   Salvatore Ferragamo Watches at Baselworld 2011 Hall of Dreams

Valentino Watches at Baselworld 2011 Hall of Dreams   Versace Watches at Baselworld 2011 Hall of Dreams



As we bid farewell to Baselworld 2011, weary from long days, skipped meals and arduous travel, we know we’ll soon yearn for the luxury, glamor, trends, innovations and thrills of Baselworld.

Gevril Group Worldwide Agent for Gevril Watches

Gevril GroupGevril Group is the worldwide agent for Gevril Watches. You can email us or call us at 845-425-9882.

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The Luxury and Grandeur of Baselworld

Baselworld 2011

BaselworldMore than 100,000 manufacturers, enthusiasts and vendors of watches, jewelry and precious stones flocked to Baselworld 2011, which from March 24-31 occupied six large buildings within the vast Messe complex at the center of Basel, Switzerland.

If you’ve never attended Baselworld, it’ll be difficult for you to visualize the luxury, the enormity and the thrill of this annual watch and jewelry trade show that has become a carefully guarded tradition for many and that features such legendary brands as Breguet, Chanel, Gevril, Gucci, Harry Winston, Patek Philippe, Rolex, Salvatore Ferragamo, Tiffany & Co. and Versace.

Booths at trade shows typically consist of a small exhibit, a couple of tables and a few chairs. By contrast, booths at Baselworld or stands, if you prefer that nomenclature, are elegant boutiques as lofty as three stories high, replete with reception desks, display cases, conference rooms, and refreshment areas.

Baselworld Hall of Dreams - Omega Watches and Bell & Ross Watches   Baselworld Hall of Dreams - Studying a Watch Display

Baselworld Hall of Dreams - Rolex Watches and Swatch Group   Baselworld Hall of Innovations


Visitors to most booths sit and enjoy a variety of beverages that include coffee and water “with or without gas,” in Baselworld-speak.

Imagine more than a thousand of these exquisite venues housed in half a dozen massive edifices and countless people from the world-over milling about, studying displays, taking snapshots, exchanging business cards and conducting meetings. Imagine too a wide variety of eateries and shops dotting the grounds with trolley trains called “trams” streaming by. This is Baselworld!

Baselworld Eateries and Shops   Basel Tram

Photo Credits

Thank you to Baselworld Photos 2011 for use of the set of indoor photos.

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