Introducing the New Johan Eric Arhus Collection

June 14, 2012

Panoramic view of Aarhus Festuge, Aarhus Denmark

by John Sealander

Refined Perfection Inspired by Denmark’s “City of Smiles”

Aarhus is the second largest city in Denmark. Although this Northern European metropolis can trace its roots all the way back to the days of the Vikings, the city is better known today as a center for education and culture. The influx of young people and students in recent years support a cornucopia of popular cafes, restaurants, discothèques, cinemas, museums and amusement parks. Each year, the city hosts the world famous Aarhus International Jazz Festival along with the Aarhus Festuge, the largest festival in Scandinavia. It’s no surprise that this vibrant city has earned the title of “City of Smiles.”

The sophistication of this contemporary city has inspired Johan Eric to create the spectacular new Arhus Collection. These elegant minimalist ladies’ timepieces feature a genuine mother of pearl dial with twelve sparkling Swarovski Crystals serving as indices. There’s also a convenient date window at 6 o’clock. This modern, fashion forward design is available in stainless steel, IP black, IP brown, and IP rose gold.

Johan Eric Arhus Collection JE6000-09-009

Johan Eric Arhus Collection JE6000-04-009B

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The classic three-hand display is powered by a precision Miyota 1N12 quartz movement, and the watch is water resistant to 99 feet. A durable mineral glass crystal protects the dial, and each Arhus timepiece is equipped with your choice of a handsome leather strap or an integrated metal mesh band.

Johan Eric timepieces have a well-deserved reputation for their clean lines and high-quality craftsmanship. The Johan Eric Arhus Collection continues in this tradition with a sleek and eminently wearable timepiece that is the perfect fashion accessory for today’s contemporary styles. If you’d like to see how a watch inspired by the “City of Smiles” can put a smile on your own face, ask to see the Arhus Collection at an authorized Johan Eric dealer.

Gevril Group Worldwide Agent for Johan Eric Watches

Gevril Group has worldwide rights to the distribution of Johan Eric Watches. Contact us by email or call 845-425-9882. In Europe, the Johan Eric brand is distributed by Gevril Group Europa.