Enthusiastic Buyers in Las Vegas Applaud Gevril Group’s New Luxury and Fashion Watch Marketing Concept


by John Sealander  

For Immediate Release

Gevril GroupWhen watch buyers and enthusiasts gathered for this year’s premier watch and jewelry show early June in Las Vegas, they were greeted with an entirely new concept in marketing luxury and fashion watches. Gevril Group owner and President Samuel Friedmann had gathered 17 of the world’s most popular and respected brands under a common umbrella to provide buyers with an unprecedented variety of quality choices.

According to Mr. Friedmann, each of the many brands represented by Gevril Group in Las Vegas was selected for the outstanding value it offers customers. As a result, buyers were able to quickly review a wide variety of choices and find the collections they were looking for at the price points their customers were expecting.

Gevril Group’s marketing executives were extremely pleased with the new selling opportunities their company now provides. “With the several-fold increase in attendance this year, optimism pervaded our show,” said organizer Michela Bonincontri.

Paul Ziff, US and Caribbean President of Ferragamo Timepieces Paul Ziff, Ferragamo Timepieces President for the US and the Caribbean said, “I think we’re entering an age of self- expression and individualism for the watch and jewelry industry. Purchasing only to impress others has gone out of style. Purchasing to express one’s sense of style, aesthetics and for one’s own joy is the trend.”

Lisa DeLorenzo said, “My customers loved the new Versace line. We wrote many orders in Vegas and have commitments for future orders as well.”

Miri Tress reported lots of excitement for the new models introduced by Fortis to honor their 100th anniversary.

Ruth Dombroff was equally excited about the new all aluminum Haurex INK Collection. “People just went crazy for it,” she said.

With each brand representing a different price point and area of interest, there was something for everybody. The Gevril Group reported outstanding attendance and sales throughout the event, breaking all previous records.

Samuel Friedmann, Owner and President of Gevril GroupAccording to Samuel Friedmann, putting outstanding luxury and fashion brands, such as 3H Italia, Edox, Eterna, Fortis, Gevril, Haurex, Jean d’Eve, Laurens, Lorenz, Louis Erard, Meccaniche Veloci, Montres De Luxe, Paris Hilton, and POLICE, as well as many others, under a common umbrella that’s instantly accessible from a single website or through a single phone call is revolutionary.

“We’re making the very best watch brands more accessible than ever,” says Friedmann. “True luxury watches used to be out of reach for most people,” he said. “Now, by searching the world for exceptional value, we can bring luxury and fashion watches to people at affordable prices.”

Click on Each Picture Description to Enlarge

About Gevril Group

Gevril GroupGevril Group, watchmaker and wholesale watch distributor, is the exclusive U.S. agent for exquisitely designed and crafted European luxury and fashion watch brands, distributing and servicing some of the best affordable luxury and Swiss watches and trendy fashion watches. Gevril Group also operates a full-service watch repair, staffed by master Swiss watchmakers. Contact Gevril Group by email or by calling 845-425-9882.

Join the conversation! Follow Gevril Group on Facebook, Twitter and LinkedIn. Please subscribe to the Gevril Group newsletter and blog.

Gevril Group Will Represent Broad Spectrum of European Watch Brands in Las Vegas June 2-5, 2011

For Immediate Release

Watch distributor Gevril Group is sending a team to Las Vegas to meet with watch retailers and buyers who will be attending the JCK, Couture and Luxury trade shows June 2-5.

Many in the industry view the Las Vegas events as the most important of the year for the US business, while others prefer to accord that distinction to Baselworld, the watch and jewelry event that took place in March in Basel, Switzerland and attracted more than 100,000 visitors.

Gevril Group had an enormous amount of success at Baselworld 2011 and added a number of outstanding European manufacturers to its already substantial watch brand portfolio. According to Samuel Friedmann, company founder and President, “Las Vegas is an excellent opportunity for Gevril Group to increase the awareness of our many brands in the American marketplace.”

Gevril Group’s watch collections represent a wide variety of styles and price points and include such brands as Versace, Ferragamo, Eterna, Fortis, Gevril, GV2, Edox, Louis Erard, Haurex, Swiss Military, Police and Paris Hilton. Meeting appointments are still available for watch buyers who wish to learn about these brands, as well as the other lines Gevril Group represents.

About Gevril Group

Gevril GroupDirected by company founder and long-time creative force in the watch business, Samuel Friedmann, Gevril Group is the exclusive US agent for more than thirty select European watch brands, distributing and servicing luxury, fashion and sporty timepieces at a wide range of price points.

Gevril maintains a full-service watch repair department staffed by master Swiss watchmakers.

Contact Michela Bonincontri at Gevril Group by email or at 914-689-1058.

Gevril Group Invites You to Our 2011 Las Vegas Watch Show


Gevril GroupGevril Group cordially invites you to attend our 2011 Las Vegas Watch Show from June 2-5 in our private suites at the Wynn Las Vegas. To schedule an appointment with us, please email info@gevril.com or call 845-425-9882.

The Gevril Group cordially invites you to attend our Las Vegas Show from June 2nd to 5th at the Wynn Las Vegas

The Gevril Group show at the Wynn Las Vegas will run concurrently with the JCK, Couture and Luxury shows. We look forward to meeting with you at the show.

Please Subscribe

Subscribe to the Gevril Group newsletter and weekly blog summary.

Please don’t hesitate to comment on this blog post.